I asked one of the customer consultants to help me pick out a red, cool color. I didn't feel too reluctant letting her do it as I knew I could return it for free. I must say this is the prettiest color ever and it was done on line! I felt the service was better than any I've ever received in a department store. Amazing!!
Best For a bold lip, a little extra something, lipstick that isn't drying
My sister and I bought some products for her wedding day and this was the lipstick I chose. I still use, it's gorgeous in forbidden apple. The color lasts quite a while (unless you eat, but that's going to take off most lipstick) and my lips feel happy after wearing it. Reapplies nicely and evenly.
So the Pure Color, vivid shine lipstick is incredible. The shape of the tube allows for easy application and the color I chose Violet Electra is perfect for a bright and uplifting feeling. Color stays true on the lips and holds great.
A beautiful case as well. I am very happy with this purchase.
A few years back I was in search of a perfect fall lipstick in an apple red. I wanted non-drying with a hint of sparkle. This lipstick fits the bill!! I buy two at a time so I have a backup in case I lose one! I truly feel you will not be disappointed!!
I use the regular Pure Color and am in love with that, so I thought I would try the Vivid Shine. I did like the shade (spiked toffee) but this was so drying, not moisturizing on my lips at all. I will stay with the regular Pure Color from now on.
I received this lipstick not knowing if the color will look good on me but I was very impressed because the product itself was very good.It is very smooth and the moment I applied it with just one time,it gave me a very sexy look.My husband even notice the different effect on me.This is highly recommended even if you just like a natural color.Loooove it!!!!
Both colors are lovely, really lighting up the face. With either, you really don't need much more, maybe a bit of mascara and blush. The colors are very similar but the magenta is my favorite. Both have a bit of gold shimmer which I don't find overwhelming. Lovely light scent and nice emolient feeling on the lips. Average lasting power. Beautiful case.